This session will reveal best practices for successfully converting deficiencies into sales. You will learn trends in inspection data from hundreds of fire protection contractors that reveal three things you can do to increase revenue and improve business performance. Business leaders will see the proven five-step process for successfully converting deficiencies into dollars and gain tips for using inspection metrics to strengthen your business and benchmark your progress.

Upon completion of this seminar, attendees will be able to:

• Describe five steps for building more sales pipeline from deficiencies.
• Prioritize high-value work for your best customers.
• Describe pricing strategies that build business value and help you do more of your best work.